2017 has been yet another rough year for everyone, everywhere across the globe. I guess then that the only individuals who are even vaguely happy are the astronauts on the International Space Station, but even they have to come back down to earth (figuratively and literally) at some point.
But I’d wager that the people of South Africa have had it worse than most, on average. On top of all of our usual daily problems of unemployment, poverty, crime and getting distracted by the outstanding scenery, we have descended deeper into so-called State Capture, and with it, many the associated depressing economic consequences, which in turn have exacerbated the unemployment, poverty and crime.
It can like to be a vicious circle of note.
Things may seem bad right now, and that’s precisely because things are bad right now. But South Africa has a history of bouncing back from these sort of seemingly impossible-to-bounce-back-from situations. Hence this sort of positivity from this brilliant Nando’s advert.
There’s a lot in there that South Africans will understand. But it will leave a lot of 6000 miles… readers overseas a little bewildered. So, why am I posting it, knowing that half the people who see it will already have seen it and it will mean nothing to the others?
Well, because I like it and I know that in n years time, someone – probably in a pub somewhere in Bloemfontein – will go:
Hey – remember that Nando’s advert? The one just before JZ got dumped as President? That was so funny.
…will google “Nando’s State Capture Advert” and will arrive here and enjoy the above once again. For old times sake.
If that’s you: Hi. We’ve been waiting. Amazing how prophetic the advert was, hey? We really did manage to fix out s#*t once again.
I know. I’m also amazed.