Instagram has finally been released for Android [QR] and I’m giving it a go.
You can see my photos, follow me and whatever else you do with Instagram (I’m still learning) here.
I’m just going to see how it goes initially, but already it seems more mobile friendly than Vignette and Flickr for sharing photos. I think that that combination still has its place for longer term photo sharing though. Instagram is definitely more… instant.
I’ve been fiddling with the Waze app on my Android phone this week. It’s not the first time I have played with it, but I found that it was of very limited use last time out (probably about a year ago), simply because I was the only (slight exaggeration) person in South Africa bothering to use it.
Described as:
…a free social mobile app that enables drivers to build and use live maps, real-time traffic updates and turn-by-turn navigation for an optimal commute. 100% powered by users, the more you drive the better it gets.
Waze allows you to send information about your journey to other Wazers on the road, so that a real-time map can be built up and the app can help other users to avoid troublespots. Because of this, it requires a “critical mass” of users to make it worthwhile and, as I pointed up above, it didn’t have that. Now, however, it has joined forces with MiX Telematics who already have 30,000 users using realtime reporting through their vehicle tracking services.
I found out about this from a rather enthusiastic John Maytham on Cape Talk, who has been enthusing enthusiastically about Waze ever since. Quite how this sits with Primedia’s support of the Lead SA campaign, I’m not sure. After all, they aren’t usually very impressed with people using their cellphones while driving.
My first impressions haven’t been brilliant. There are still very few users in Cape Town, and the information seems only to state the bleeding obvious: traffic is bad into town in the morning, traffic is bad out of town in the evening. Add to that the fact that because of the MASSIVE lump of rock we like to call “The Mountain” and its proximity to Table Bay, there aren’t an awful lot of alternative routes to take in the Mother City and Waze’s usefulness is immediately limited.
And then there’s the battery drain. Wow. I have never known an app like it for using power. A journey from Ysterplaat, via town, to home (about 30km) took over 50% of my (admittedly old) battery life. All of which means that even with a fully charged phone, you aren’t going to get much more than 90 minutes of Waze-related driving fun.
I’m too worldly wise to give up on apps very quickly, but Waze is already on the danger list.
Anyone care to tell me why it deserves to stay on my phone?
More on Waze in SA.
Waze on Android Market Google Play Store [QR].
UPDATE: Ooh – looks like 5fm Breakfast is running a Waze promotion next week as well. 6000 miles… slightly ahead of the curve again…
This is seventy-four different sorts of impressive.
Sonic Notify is a flexible technology solution that presents a unique opportunity for content strategists focusing on proximity and live experience solutions. Their clients purchase a speaker, or a “beacon” (which come in multiple shapes and sizes) that send out high pitched audio signals inaudible to the human ear within music and other soundtracks that trigger compatible apps to launch websites, videos, texts, maps…etc.to pop up on people’s smartphones that are within range of the device. The technology can be installed anywhere from a super market, to a football stadium, to a personal wallet.
So you hear nothing, but your cellphone reacts to the inaudible signal and pops up with some content relevant to your current location. Here’s the video, in which the presenter (or rather the presenter’s smartphone) meets Jim and buys some cheap nappies:
[vimeo clip_id=”33556728″ width=”678″ height=”452″]
Outstanding. And yes, while this technology has the potential to be rather invasive, it also has the potential to be hugely useful and beneficial to the smartphone user. I love it.
Remember when we told you that Android was Blowing Everyone Away back in May of this year?
They were on the up, with about 37% of market share, RIM was in freefall (down to 25%) and Apple was doing “ok”, fairly steady at about 25%. Well, now Business Insider have updated that graph for November – 6 months on:
As BI note:
Android now has 52.5% of the global smartphone market. No matter how you want to slice it, that’s amazing. It’s stealing share from every other smartphone operating system other than iOS, which is basically flat.
Which begs the question, when you look for your next phone – why would you look at anything except Android?
I have previously noted similarities between Dilbert and me here, but this one sums up so many of my relationships perfectly:
Obviously, I can’t tell you which relationships it sums up perfectly, because the the relationshipees in question would probably be quite insulted.