There’s a lesson here…

I’ve enthused about Getwine on the blog before, most notably here and here.

For those of you who missed those posts or have simply forgotten what I wrote about, here’s what Getwine says Getwine is:

GETWINE is a South African Wine Portal which allows you to easily buy superb South African wine online and have it delivered to your door.

What they don’t say in that tagline is that those wines are often heavily (or more) discounted. This puts really good wine into the occasionally desperate clutches of us normal people.

But not just us normal people. Abnormal people as well:

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Yes, that’s a Getwine delivery going to a motor yacht on the Waterfront. The motor yacht in question is the Vava II. I’m not saying that it’s fancy or anything, but it’s owned by Swiss-Italian biotech entrepreneur Ernesto Bertarelli and cost £100,000,000. OK, it is fancy. There, I said it.

I’m no expert, but I’d wager that Ernesto wouldn’t exactly struggle to buy basically any South African wine (or vineyard) he wanted. He could even check the grapes out in person by using the helicopter that sits atop his big boat.

But no, Ernesto (or his people) chose to buy discounted wine from Getwine.

Firstly, let’s not for a moment suggest that this isn’t a big vote of confidence in Getwine’s offerings and service. And big congratulations to them. Local boyz dun good.
I’m guessing that Ernesto picked up some hints and tips from a local blog and simply went from there.

But secondly, is this an example of how people with lots of money (and Ernesto does have an awful lot of money), get and keep lots of money? By not splurging on the simple things in life, when there’s an equally good – and more reasonably priced – alternative. (Obviously, I don’t count his 97 metre long yacht in this “no splurge” category.)

Is there a lesson for us financially mere mortals here? I think that there probably is.
And will we listen? No. Of course not.

Allegedly, Vava II is on her way to somewhere that’s not Cape Town at some point today. You can live the Playboy lifestyle vicariously through Ernesto via Marinetraffic by following Vava II’s progress here.

UPDATE: See the comment below by Getwine with all the details.

One thought on “There’s a lesson here…

  1. Thank for the mention in your article. We at GETWINE always strive to get the best deals on top end wines for our consumers even though some of them are fairly cheap, it doesn’t mean that there is anything wrong with their quality at all. We are just the vehicle to get your hands on amazing wines at amazing prizes.

    GETWINE was approached by one of the chefs of VAVA II and requested us to do a tasting for them with a wish list of wines they wanted to taste. These wines ranged from R159 a bottle to R1700 a bottle. This was quite a hefty task to master, but we pulled it off with great excitement and enthusiasm. Monday we did the tasting with three of the VAVA II crew, they placed an order on Tuesday and Wednesday we delivered to the yacht, which was anchored at the V & A Waterfront in Cape Town.

    The wines they bought were for crew as well as for Ernesto Bertarelli. This was a great honour for GETWINE to be involved in this experience and enjoyed it thoroughly to assist the VAVA II crew with these phenomenal wines!

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