Here’s some interesting advice, especially for someone like me who likes to save good wine for special occasions:
Don’t save the good wine for a good day. Good wine is wasted on a good day.
On a good day, all wine is good wine. Bad wine is good wine.
Drink the good wine on a bad day. That’s what it’s for.
I’m not 100% sure I agree, but it is a variation on the theme of a quote that I have heard before:
Don’t save special wine for a special occasion.
Make an occasion special by drinking special wine.
At the end of the day, this does all just sound like the shills for Big Wine have been paid to get you to drink lots of the best wine as soon as possible.
But I’m not really sure if I have a problem with that.